The mid-life crisis generation. The latchkey kids. The slackers. Gen X, born between 1965-1980, has gotten a bad rap over the years. But this relatively small generation sandwiched between the huge Baby Boomer and Millennial cohorts wields surprising economic and cultural influence. Understanding Gen Xers’
Have you ever met someone who seems to constantly be starting new businesses? They have a trail of ventures behind them and always seem to be onto the next big idea. These people are known as serial entrepreneurs – they are addicted to the thrill
Starting a business can be an exciting yet daunting endeavor. As an aspiring entrepreneur, you likely have plenty of great ideas, passion, and drive. However, it’s important to enter entrepreneurship with open eyes – knowing the risks, challenges, and assumptions involved. Understanding the key assumptions
Non-fungible tokens (NFTs) have exploded onto the crypto scene in recent years. These digital assets represent ownership of unique virtual items like art, collectibles, and more. As the NFT market has grown at a breakneck pace, it has generated endless data points and statistics worthy
Drop servicing is a relatively new concept that is gaining traction among entrepreneurs and small business owners as a way to scale services with minimal effort. But what exactly is drop servicing? How does it work? And how can you get started using this business
A Chief Technology Officer (CTO) provides technology leadership and oversight in an organization. The CTO builds technology strategy, manages research and development, oversees critical systems and infrastructure, and aligns technology initiatives with business goals. They bridge the gap between engineering and other departments in the
Starting a new business can be an exciting yet daunting endeavor. With so many things to think about, it’s easy to overlook some of the key legal foundations every startup needs to have in place. Proper legal documentation not only protects your interests as a
The retail landscape has undergone a seismic shift in recent decades. While traditional brick-and-mortar stores were once the mainstay of commerce, the rapid rise of e-commerce has led many businesses to adopt a “bricks and clicks” model. This omnichannel approach blends physical and digital channels
Do you dream of working remotely while traveling the world? If so, you may have heard about the digital nomad visa. This new type of visa allows remote workers to legally live and work in a foreign country for an extended period. As a journalist
The millennial generation, born between 1981 and 1996, now makes up the largest portion of the workforce and the most significant consumer demographic. As millennials continue to gain more purchasing power and influence over the marketplace, brands and marketers need to adapt their strategies to
Naming your startup can feel like an impossible task. The name needs to check so many boxes – it should be memorable, descriptive, and evoke the right emotions about your brand. But don’t panic! With some strategic thinking and creative brainstorming, you can land on
In the fast-paced world of consumer tech, companies can go from industry darlings to bankrupt has-beens practically overnight. Few companies illustrate this better than Jawbone, makers of the UP fitness tracker. In the span of just a few years, Jawbone went from being valued at
Starting a new business can be an exhilarating yet daunting experience. With so many crucial decisions to make in those critical early stages, it’s important to have knowledgeable advisors on your side. One of the most vital partnerships is with a startup law firm that
Social media has revolutionized the way people shop. Platforms like Instagram and Facebook allow businesses to seamlessly integrate browsing and buying into the social experience. This combination of social media and e-commerce, known as social commerce, presents an exciting opportunity for brands to drive sales.
So you have a great business idea and you’re ready to take the plunge into entrepreneurship. But should you launch a lean startup or open a more traditional small business? As a business journalist and SaaS blogger, I’ve seen both models succeed and fail. In
The past few years have seen the rise of a new industry focused on technology solutions for death, grief, and remembrance. Dubbed “death tech,” this field encompasses startups and products aiming to reimagine end-of-life planning, funerals, burials, grief support, and memorialization. As technology transforms nearly
For any business looking to expand its product line, a popular option is working with a manufacturer to produce goods labeled specifically for you. But should you go the route of private label or white label? While the terms are sometimes used interchangeably, there are
In today’s highly competitive business landscape, understanding your customers is more important than ever. Customer IQ refers to your knowledge of who your customers are, what they want, and how they make purchasing decisions. Developing a high Customer IQ can provide tremendous benefits for your
Take rate. For e-commerce businesses, this metric holds the keys to online sales growth. But what exactly does take rate mean in the world of e-commerce? How do you calculate it? And what’s considered a “good” take rate benchmark to aim for? In this in-depth
Starting a business is exhilarating. You have a great idea, assemble a scrappy team, build an MVP, and secure some initial funding. Everything seems to be going well. But then you hit a wall. User growth stalls. Your product doesn’t seem to be resonating with