Author: Partha Chakraborty

Imagine having a personal guide who helps you unleash your full potential, overcome obstacles, and achieve remarkable success in your professional life. That’s precisely what executive coaching offers. In today’s fast-paced and competitive business landscape, executive coaching has emerged as a powerful technique for developing

Creating a startup is like embarking on a thrilling adventure. As an entrepreneur, your ultimate goal is to build a successful business that not only attracts customers but also provides them with an exceptional experience. In today’s competitive market, customer experience has become a key

In today’s competitive business landscape, keeping customers engaged and loyal is a top priority for any organization. However, traditional marketing and retention strategies are no longer enough to capture and maintain customers’ attention. That’s where gamification comes into play! By leveraging the principles of game

In today’s fast-paced business landscape, corporate development plays a pivotal role in shaping the growth and success of organizations. Whether you’re a seasoned entrepreneur or an aspiring business professional, grasping the fundamentals of corporate development is essential. In this article, we will dive deep into

Imagine having the ability to captivate someone’s attention and convince them to buy anything within just 30 seconds. Sounds like a dream, doesn’t it? Well, the good news is that it’s possible! In this blog post, we will explore the art of selling and share

Starting a new business is an exciting endeavor, but it’s important to consider more than just short-term gains. Building a sustainable startup requires a strategic approach that takes into account the long-term impact on the environment, society, and the business itself. In this blog post,

Picture this: You’re an aspiring entrepreneur with a groundbreaking idea that could change the world. You’ve put your heart and soul into building a startup, and you’re ready to take it to the next level. You believe your idea is so promising that you decide

In today’s rapidly evolving business landscape, innovative approaches are reshaping traditional models and paving the way for new opportunities. One such game-changer is the “Product as a Service” (PaaS) business model. By providing products as a service rather than a one-time purchase, companies can unlock

Are you about to embark on a startup journey and wondering about equity? Or are you a seasoned entrepreneur looking to structure employee compensation packages that attract and retain top talent? If so, it’s time to understand “vesting” and “cliff,” two terms that are fundamental

Do you want to be well-connected and influential? The key is to be human to everyone you meet. Sounds simple, right? But it’s not as easy as it seems. In a world that’s increasingly focused on digital communication, it’s easy to forget the importance of

Have you ever heard of the term “evangelist”? It may conjure up images of religious preachers, but in the world of marketing and business, it has a different meaning. An evangelist is a passionate advocate for a brand or product, someone who spreads the word

If you’re running a business, you know that your customers are the lifeblood of your company. Without customers, you don’t have a business. That’s why it’s essential to focus on customer development, which is the process of understanding your customers’ needs and creating products or

Are you someone who has a great business idea, but lacks the technical know-how to bring it to life? Moreover, the big question is – Can I start a tech startup without a tech background? And the answer is – YES. You’re not alone. There

Are you a wantrepreneur? Do you dream of owning your own business but struggle to take the first step? You’re not alone. Wantrepreneurship is a term used to describe people who have an entrepreneurial spirit but lack the motivation, commitment, or know-how to make it

Product demos are one of the most effective ways to showcase the benefits of your product or service. However, creating a successful product demo is not as easy as it seems. A poorly executed demo can leave your audience bored and uninterested, while a great